Do you like listening to podcasts? If so, you are not alone. Podcasts have been growing in popularity. In fact, in 2018, 26% of Americans (73 million people) listened to podcasts every month, and this number has grown since then. With that in mind, should you utilize podcasts to boost brand awareness and garner more […]
What are some common podcasting mistakes?
If you currently have a podcast or are trying to start one, it takes time and effort to produce something that people want to engage with. There are so many tasks required to produce a well received podcast and there are also over 30 million episodes as of April 2020. Improve your chances of standing […]
The importance of high-quality sound in podcasting
Your content constitutes the most important element of your podcast, but even if a listener has an avid interest in your topic, you will likely turn them off if they have to struggle with poor sound. Conversely, people will tend to listen longer and more often if you provide them with excellent audio quality. Quality […]
How important is metadata for my podcast?
Statistics show that podcasts are growing in popularity. Your metadata determines whether your podcast shows up in relevant user searches. High-quality metadata will help prospective listeners discover your podcast and grow your audience. Your podcast uses audio to send a message to your audience. Search engines don’t have the ability to scan the content of […]
Can I switch my podcast hosting platform without losing subscribers?
Switching podcast hosts usually happens because you’re looking for one or more of these benefits: You want to gain more control over your feed. You need better stats on how your podcast is doing. You require built-in features that your current host is not providing, e.g., live-streaming, WordPress integration, standalone apps, or a managed website […]
Should my podcast have a regular newsletter?
Rather than regarding your podcast as an end in itself, we believe you should think about beneficial ways to make more use of it. In order to do so, you need to be able to capitalize on your greatest asset, your podcast audience. These listeners are already engaged with you, and one of the best […]
Podcasts for families of special needs children
When your child is diagnosed with special needs or a disability, your world changes. Families of a child with any disability or special health need face many challenges: from a difficult to navigate health care or school system to managing ever-changing family dynamics. Feelings of isolation are common, especially while trying to juggle so much. […]
Should my company have an internal podcast?
A relatively new type of original podcast is gaining in popularity: the internal podcast. Internal podcasts are privately produced podcasts meant solely for a company’s employees as the audience. Some very large companies make their internal podcasts available to the public like American Airlines’ Tell Me Why or Trader Joe’s Dig In. Why would a […]
What podcasts are we listening to this summer?
Whether continuing our home staycations or spending some time in the great outdoors, the summer is the perfect time to dig into a new podcast. Some of this year’s best podcasts help us learn about nature, explore literature, and discover more about ourselves through the voices of others. The Podcast Taxi team shares some of […]
The benefits of podcast scripting
Radio hosts like Howard Stern and Terry Gross make everything sound easy. While Howard may have that rare ability to open a microphone and speak to millions of satellite listeners, he developed that skill over decades of live broadcasts. Terry Gross, on the other hand, hosts her daily NPR interview series with a team of […]
Can indie podcasters still succeed as big money floods the market?
It’s easy to see the allure podcasting offers independent creative content creators. The medium enables powerful storytelling in a way that is compelling and captivating to the audience. Podcast hosts speak directly to their listeners and connect on an intimate level that other mediums fail to foster. Like any nascent vehicle capable of holding a […]
Should I transcribe my podcast episodes?
Including a show’s transcript can only make your podcast better. A podcast transcript is when you transform the audio content from your episode into a written text format, so there’s a readable version on your website. Transcripts can attract new listeners searching for your show, and help existing listeners appreciate your podcast’s full depth. At […]